Sunday, February 3, 2013

Facebook Now Has a Reusable Gift Card

Facebook is inching even further into retail space with the introduction of a new gift card that can handle multiple balances. Starting Thursday, Facebook users can log on and purchase this Discovered-powered card, which is then physically delivered to the recipient. However, for now, it only supports four businesses: Jamba Juice, Olive Garden, Sephora, and Target.

To purchase one of these cards, users must direct themselves to the Facebook Gifts page. The new cards are found under the obvious Gift Cards & Digital category, but as of this writing were not present. Facebook indicated that Target, Olive Garden and the other two will be individually listed among Starbucks, iTunes, Hulu Plus and other current offerings.

Once the actual retailer is chosen, the sender determines the amount to be placed on the card. "Your friend will be notified instantly about your gift, and will receive a Facebook Card in the mail a few days later. As soon as it arrives, your friend can use the card at the retailer you've chosen for the amount you’ve gifted," Facebook said...

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